Facebook is Not Your Congregation’s Newsletter or Bulletin Board

Rev. Sarah Gibb Millspaugh
Thursday, October 27, 2016 – 7:00-8:00 p.m. PT

Facebook is relatively new technology. But the principles behind it are even older than print newsletters and cork bulletin boards. Facebook is about relationship, self-expression, and storytelling: things at which congregations are amazing. However, we often approach our congregational Facebook pages as announcement vehicles, and they don’t work. It’s not because we aren’t paying to boost the posts, it’s because we need to shift our paradigm. Join the Social Media section of the Membership team at Jean Gonzales’ home to learn how our congregation can use Facebook pages for public ministry, storytelling, outreach, and grassroots-generated publicity. Call, text, or email her to let her know you will be coming.